The globalization of culture

Flying at Aucaloma, Peru

Globalization is all-encompassing. Our cultures have long crossed borders, reaching far and wide. A kid from Copenhagen consuming content on Netflix or Youtube would have much in common as a kid from Arequipa watching the same. Most probably, they will be able to communicate successfully in English without realizing that a good part of their identity disappears along the way.  The Internet has released the boundaries of content (to a certain extent), bringing cultures to evolve similarly. 

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The Nomad MBA

The Nomad MBA invites you to travel and learn, discover and build. To live similarly to the first merchants who crossed deserts to connect customers from one continent to another. They came from one culture and entered another, observing what was of value in one place to take it to the other side of the world, coming and going so many times that their origin became irrelevant, as did their destination. They were simply travelers willing to satisfy a need. Volunteers who found a way to live away from their nation and at the same time within many. The first market studies were made by them, the first transactions with other cultures were made by them; globalization itself began with them. Not bad for simple nomads. They did all that without any kind of MBA. “Learn along the way”; that’s the only history of mankind. That’s the only story of this book.

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El Nomad MBA te invita a viajar y aprender, descubrir y construir. Vivir de manera similar a los primeros comerciantes que cruzaron desiertos para conectar clientes de un continente con otro. Venían de una cultura y se introducían en otra, observando qué había de valor en un lugar para llevarlo al otro lado del mundo, yendo y viniendo tantas veces que su procedencia se volvía irrelevante, al igual que su destino. Simplemente eran viajeros dispuestos a satisfacer una necesidad. Voluntarios que encontraron una manera de vivir alejados de su nación y al mismo tiempo dentro de muchas. Los primeros estudios de mercado los hicieron ellos, las primeras transacciones con otras culturas las hicieron ellos; la globalización en sí misma comenzó con ellos. Nada mal para ser simples nómades. Todo eso lo lograron sin ningún tipo de MBA. “Aprender en el camino”; esa es la única historia de la humanidad. En el fondo esa es la única historia de este libro.

Roy Dov Pessis